Bowie, Md. – During its recent Mid-Year Board Meeting, the Tire Industry Association (TIA) voted to elevate a current Board member to its Executive Committee. Gary Schroeder of Bob Sumerel Tire Co. was elected to serve as Secretary, marking an important step in his continued leadership within the association.
An active member of the TIA Board since 2021, Schroeder will officially begin his term on November 3, during the Board of Directors meeting in Las Vegas ahead of the 2025 Global Tire Expo/SEMA Show.
His election to Secretary also positions him in the TIA officer rotation, placing him on track to serve as TIA President for the 2027–2028 term.
With over 25 years of leadership experience in the tire industry, Schroeder has built a distinguished career driving growth, innovation, and operational excellence across multiple executive roles. Schroeder led the Global Commercial Tire Business at Cooper Tire & Rubber Company before taking his current role as Chief Operating Officer at Bob Sumerel Tire Co. Known for a strategic mindset and hands-on leadership style, Schroeder has successfully led national and international teams in areas ranging from supply chain and sales to product development and corporate strategy.
Throughout his career, Schroeder has played a pivotal role in steering companies through periods of significant change, including market expansions, mergers and acquisitions, and technological transformation. His deep understanding of the tire industry's evolving landscape—combined with a commitment to customer satisfaction and long-term partnerships—has consistently delivered measurable results.
Commenting on his election, Schroeder expressed his appreciation to the TIA Board and membership for the opportunity to serve in this new leadership role.
“I’m honored to be elected Secretary of the Tire Industry Association,” said Schroeder. “It’s a privilege to serve an organization that plays such a vital role in supporting our industry’s growth, integrity, and innovation. I look forward to working alongside my fellow board members to advance initiatives that strengthen our membership and elevate the standards of the tire industry as a whole.”